NYC: Rustie, Cashmere Cat:: Built By MeanRed
74 Wythe Ave
Glasgow’s talent pool clearly runs deep, and if the city’s last few years of genre-busting electronic music have made anything remotely clear it’s that Rustie is one of the deep-fried kingdom’s crown jewels. Emerging with the rest of the multi-talented Numbers crew, and with only a handful of laser-guided releases to his name, his presence far outreaches his focused, evolving discography. Rightly mentioned in the same breath with many of the most innovative producers in the world, astute Pitchfork scribe Martin Clarke once described Rustie’s music “like a metaphor for living in intense digital excess” – something everyone should be able to relate to.
As is often the case, this digital excess also mirrors the excesses of the physical world, and so Rustie time travels for the cocaine-addled synthesizer washes and searing guitar tones of 1980’s pop, the cash-infused bombast of new-millennium R&B, the pit-of-your-stomach ecstasy high of the most classic rave memories and the bloodshot scowl of white-hot pirate radio broadcasts. In 2007, with a new generation of irreverent producers and artists seemingly simultaneously uploading their music to MySpace, Rustie’s Jagz The Smack EP was a miniature revelation. In a swift five tracks, it managed to not only synthesize the tone of mid-decade electronic music, but also provided a danceable prediction for much of what would soon be called “UK bass music” (not to mention many other, far less eloquent, names).
It would take 3 more years to move through a string of now classic 12”s like “Zig-Zag”, “Bad Science” and “Play Doe/Tempered”, his collaboration with Bristol’s mighty Joker. This unfettered run was capped by a string of essential remixes (or “Resmacks” in the parlance of Rustie) for the likes of Jamie Lidell, Kelis, The Big Pink and Nicki Minaj, leading into his debut EP for Warp, Sunburst. In another breathless five-track flash, Sunburst amalgamated Rustie’s love for obscure Japanese prog-rock, 16-bit video game sonics and icy grime and Detroit techno heft into a fleeting vision of the future of rave music. Snare rolls ricocheted, synths undulated in hypercolor hues and the bass bubbled over, the stage was set.
Now after taking shape in the studio over the course of the past two years, Glass Swords arrives, and as the otherworldly landscape of the album artwork suggests, it is epic and alien. Opening with the beguiling synth and guitar meditation that is the album’s title track, this is the last chance to take a deep breath before the rushing neon strains of bright melody and earthquake drums of “Flash Back” and Surph”. Next up “Hover Traps” references the twitchy slap-bass and punchy electronic chords of 80’s funk masters like Midnight Star and Lamont Dozier while “City Star” achieves the perfect balance of tunefulness and menace of the best grime productions. Through the middle of the record, a triptych of tracks present themselves as the model of the updated version of rave music Rustie has mastered. First single (and longtime club favorite) “Ultra Thizz” is all breakdowns and build-ups structured around whip-crack snare drums, while “Death Mountain” and “Cry Flames” deal in the kind of soaring hooks and basement low-end that might very well leave permanent marks on your home stereo.
As the album draws into it’s closing few tracks, skittish hooks and warm textures sweep in and out of focus without ever losing the warped narrative that effectively joins Glass Swords into a startling cohesive whole. As an album, it’s one that doesn’t let up and demands repeat listens to fully appreciate the myriad hum-along melodies and wicked production u-turns, and don’t worry about the jittery over-caffeinated feeling you’ll have after listening…it’s to be expected.
Uploading bootleg edits of Jeremih and 2 Chainz, and doing an official remix for Lana Del Rey, Cashmere Cat quickly gained thousands of cat-loving listeners online and support from DJ´s like Diplo, A-Trak, Hudson Mohawke, Rustie, Brodinski, Baauer, Busy P, Nguzunguzu, Sinden and Kito. The cat´s take on seductive R&B, futuristic hip-hop and bass music also caught the attention of Paris Social Club residents Pelican Fly Records, who released his debut EP “Mirror Maru” in October 2012.
Behind the razor-sharp-but-soft-and-furry paws of Cashmere Cat hides Magnus August Høiberg. The 25-year old Oslo-based producer used to lurk behind the scenes of disco and house-music, previously working with labels like Kitsuné, True Panther and Ninja Tune. As Cashmere Cat, a project that is little over a year old, he embraces his true love – gritty R&B and slow jamz.