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NYC: Reebok & The Couch Sessions presents Stay Gold NYC: September Sessions


5:00 pm

Paperbox NYC
$5 w/RSVP - $10 Door
Buy Tickets

Sept 1 Stay Gold- web


There’s no better way to end the summer and celebrate the long Labor Day weekend than with The Couch Sessions at Stay Gold: NYC. And this time around we are partnering with Reebok Classic to celebrate the 30th Anniversary of the Reebok Classic Leather.

On Sunday September 1, 5pm-2am we continue our quest to find the perfect beat – the melding of electronic music with Hip Hop, Trap, Indie Rock, RnB, Synth and Pop. And as always, we’re Staying Gold… with a razor’s edge.

Between 5-9pm we bring you a show The Couch Sessions is best known for – a summer chill-out concert spotlighting the music industry’s most sought-out emerging artists in the genres of RnB and Reggae. For this portion of Stay Gold:NYC, set to perform are Brooklyn-based rock-reggae group Progress, Wax Poetic Artist and rising RnB star Kendra Morris, and electro soul/singer Laya LaRoche. Once you catch these acts perform, you’ll be at your laptop in no time looking to download their music.

From 9pm-2am, we transform the vibe of Stay Gold:NYC into a warehouse electronic, trap house, and rap jam. We break out the gold grills, 808s and hi-hats and turn the party up with Grand Rapid’s own producer extraordinaire Sango.  Following Sango our New York City’s own The Underachievers will take the stage by storm and transport you to the next level. 2dopeboyz own Meka and Couch Sessions’ very own DJ Run P will keep the jam trill till the wee hours of the morning.

More than just a concert, Reebok and The Couch Sessions provides you with the complete experience. Adding on to Paperbox’s already mural art-filled backyard, famous graffiti artists Stash and Wane will debut their murals specifically made for Stay Gold NYC. And because we know you’ll want to keep your sneakers crispy for Stay Gold:NYC, Reebok is setting up a 1920s inspired free shoe shine booth.

Stay Gold:NYC is fully catered by Brown Butter NYC (official caterers for Polo Ralph Lauren, etc.).  And to hold on to the last remnants of summer, Reebok is setting up a Harlem inspired Shaved Iced Cart to satisfy your sweet tooth. And to stay hydrated throughout the jam, the good people at Vita Coco will supply complimentary coconut water as well as $5 Vita Coco infused chocolate, mango, and pineapple cocktails.

Stay Gold:NYC will be equipped with giveaways and contesting from the good folks at Rocksmith, Reebok and Jimmy Jazz.

Stay Gold:NYC will be held at The Paper Box – Brooklyn’s independent outdoor/indoor live music and art complex in Williamsburg BK. 3 blocks off the L Train Grand St. station.

Tweet us @reebokclassics @CouchSessions #STAYGOLDNYC, #Thisisclassic #weRnyc

Brown Butter Menu:

Chicken and brownbutter waffles
Catfish wraps
Kobe sliders

Set Times:

DJ Run P 5:00 – 7:00pm
Progress 7:00 – 7:20pm
Laya Laroche 7:35 – 7:55pm
Kendra Morris 8:05 – 8:35pm
Sango 8:50 – 10:10pm
Milly Z 10:25 – 10:40pm
Leaf 10:50 – 11:10pm
The Underachievers 11:30 – 12:15
Meka 12:15 – 2:00am

Date: Sunday, September 1st

Venue: The Paperbox NYC

Address: 17 Meadow St, Brooklyn, NY 11206

Time: 5:00pm till 2:00am

Age: 21+

Cost: $5 with RSVP, $10 at door


The Underachievers


Herb Shuttles:

The Mahdi:

Gold Soul Theory:

The Proclomation:




The Differences (Reprise):

Frank Ocean – Thinking About You (Sango Remix):

Little Dragon – Ritual Union (Sango Remix):

The Weeknd – Gone (Sango Remix):


Kendra Morris


Concrete Waves:

If You Didn’t Go:

Miss Your (Rolling Stones Cover):





Dum Dum:


Laya Laroche


That Bitch:


Smoke Break:




The Plug:

That’s My Life:

Out All Night: