I got into a discussion with a friend about the new streaming service Tidal launched by Jay-Z and friends on if it would be successful or not. My point was that to make everyone move from already popular services like Spotify and Pandora it was going to boil down to exclusive content. Which has already started with Beyonce releasing a video, “Die With You” filmed by her Tidal co-owner husband and part time rapper Jay-Z only for the service. The camerawork is about as shaky as Jay-Z’s rapping has been for the past few years but the song (performed solo by his wife on piano) is good. Watch below.