I wish that I could tell you when we became friends. I want to say it was sometime around the CMJ festival three years ago. Here I am on my first major assignment for The Couch Sessions. I’m a new blogger who just wants to share my thoughts on music. We’d see each other in passing or in group settings through mutual friends and such, but we’ve actually never sat and had a conversation. The night I decided that I was covering all of the events at Southpaw, Clarence Fruster (aka Jah C), was running the show. He was all over the place! Greeting folks, checking on the bar, making sure the artists were cool, all that. I was impressed. Then out of nowhere, he’s on stage with his band…ROCKIN’! I mean..they had the crowd so into his message that I actually thought he was the headliner. This really just speaks to what an amazing person he is. I admire his work ethic and his passion for music. His decision to make this industry his life is one of be celebrated, and for that, I thank him for allowing me to feature him in this segment.
Jah C is a native New Yorker, which is what makes his nickname “The Great Hustler” very much prevalent. He’s a booking agent for some of NYC’s largest venues like Public Assembly and the greatly missed Southpaw, production manager for the Fader Fort at SXSW, he’s freelanced with Red Bull and Mass Appeal, he puts on a monthly party at Santos called “Vs”, and much more. On the flip side, he also creates dope music. Teaming up with his best friend since childhood, Jaison Spain, they have released music with Jah C & The Anecdote & The Blackness. Most recently, HeartShaped Lens , a project he is releasing under his name “Clarence”, has been shared as a teaser for something big that is about to happen (which I can’t talk about and it is KILLING me). Talk about a project that was so well put together! I could literally give you his bio, but I’m not really sure you guys want to read that. Just know that this man is BUSY. The good kind of busy though, which is why he is highly respected amongst his peers. The idea of hustle is seeped into his veins. When you talk about someone who not only enjoys the culture, but IS the culture, Jah C is the first that comes to mind. He’s ahead of the curve. He seeks to give artists opportunities that will allow them to showcase their skills and establish fan bases in New York. For example, a lot of folks don’t know that Kendrick Lamar’s first show in NYC was at Southpaw, and it was because of this man. When you think of major sold out hip hop events in NYC, Jah C is more than likely the brain behind it. If he isn’t the brain, he’s the one putting those visions into action and bringing them to stages. He is the kind of person that you want on your team because not only does he support, but he gets the job done.
So sometime earlier this year, Jah C and I got a chance to catch up at IHop in Harlem. Then we took a drive and headed over to the Barnes & Nobles, where we got to chat about what it means to really be a hustler in the industry, how hard work pays off, and all of the amazing things he has going on. I felt sorry for the lady sitting next to us until she heard him freestyle and stopped her studying to listen to him rhyme. I also think she had a crush on him (lol). Check it out.
I’m so proud of this guy. He doesn’t know it, but watching him diligently work at his passion and achieving his goals has been such an inspiration to me. I support this man and you should to. You can keep up with Jah C on twitter, facebook, and bandcamp. You can also check him out every 3rd Friday at Santos Party House in Chinatown for the “Vs” party. I have some pretty dope friends. Jah C is one of them. He is also one you should definitely get to know.
As always, shouts to Emperess & Broady for holding the young goon down on the photos and the videos. I appreciate you guys mucho mucho mucho!
Oh..and if you haven’t checked out Jah C’s music, here’s a little something for you. Enjoy!