Converse’s Band of Ballers might be one of the best marketing ideas to come along in a while. Take an assortment of today’s hottest rappers, and pit them against today’s hottest hipsters…on a basketball court. It might not be the NBA, but the New York version had its fair share of memorable moments, with Jim Jones’ squad coming out on top.
The second iteration of ‘Ballers takes place in the ATL and it pits everybody from upcoming rappers Pill and Donnis rockers the Black Lips and Steel Train. Even blast from the past So So Def is in on the act. Of course, Jim Jones is back to defend his title.
Sean Price & Jay Electronica Challenge Jim Jones
Black Lips Talk Trash?